Professional training with your horse anytime, anywhere Art direction Final art Ridesum is a training app for increased collaboration between riders, trainers and experts in the equestrian sport. The app launched in 2019 with the goal of making more professional and hobbyist horse enthusiasts to be able to connect with their [...]
CONFICENCEN – A 1753 REDESIGN
callehemstrom2024-08-15T23:03:17+02:00Redesigning Sweden’s oldest rococo theatre Creative direction Art direction Final Art Confidencen’s visual identity had been left untouched since 1976 when Swedish opera singer Kjerstin Dellert saw the old royal theatre’s charm and decided to take it upon herself to restore it to its former glory. In 2017 it was time [...]
PILLOWTALK – A VISUAL IDENTITY
callehemstrom2024-08-15T23:01:32+02:00Creating a visual identity made for embroidery Art direction Photography Final art When my collaboration with Pillowtalk started they had just started up. Their wish was simple: they needed a visual identity that was centered around a monogram that could be embroidered on their linnen and clothes, and they had a very [...]
CITROËN BUS-CAR
callehemstrom2024-08-15T23:02:30+02:00363 test drives in one week Art direction Final art Film Motion graphics Photography In the fall of 2016 Citroën launched their compact but spacious 7 seater Grand C4 Picasso. The perfect car for a family with two or more children. The main concern for the client was that this kind [...]